Description
What Makes It Potent?
A skin tone enhancing serum with a potent & safe skin lightening active Alpha Arbutin (9 times more effective than Beta Arbutin) that ensures even tone in 5 weeks
Butylresorcinol can strongly inhibit the activity of tyrosinase, resulting in reduction of hyperpigmentation & age spots. Found to have 20 times more potent inhibitory activity than Kojic Acid in a clinical study
Ferulic acid is a powerful antioxidant and can neutralize several different types of free radical. Helps in protecting & also reversing damage caused by UV rays
Formulated with the most effective Alpha Arbutin, sourced from Alfa Aesar,
Ideal For
Skin type: Dry/Normal, Sensitive, Oily/Combination, Acne-Prone
Concerns: Hyperpigmentation, Acne Marks, Tanning & Sunspot
Suitable for: 18+ years of age
Clinical Results
We conducted in-vitro test (lab test) on skin identical model to evaluate the efficacy of this product in comparison to an Alpha Arbutin 2% serum from an international brand that offers active based products (called benchmark here).
Minimalist Alpha Arbutin 2% Serum reduced melanin concentration significantly higher than the benchmark product. While the benchmark product reduced melanin by 56%, Minimalist Alpha Arbutin 2% reduced melanin concentration by 70%. That is 25% more reduction than the benchmark product.
Study objective: To assess the skin depigmentation efficacy of test products on Melanoderma skin 3D model.
Tissue kit: MEL-312/300B, 12/24
Pigment: Black skin
Consumer Studies
Alpha Arbutin and Butylresorcinol together are potent & safe tyrosinase inhibitors and reduce melanin synthesis, making them very effective for reducing hyperpigmentation
90% subjects noticed reduction in hyperpigmentation marks in 8 weeks
90% subjects said skin became clear & even looking in 8 weeks
93% subjects said it reduced sun tanning after 4 weeks of use
Note: The product has been evaluated for safety through patch testing under the supervision of a Dermatologist.
How to Use
Apply after cleansing & toning. Apply 2-3 drops. With gentle circular motion, spread it all over your face. Use sunscreen during the day for best results.
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